| | ||||||
| motivation | ||||||
| NEWS | ||||||
| Column: Data doesn't tell the whole story What quantitative data does not tell you is the customers' motivation behind the activity, feelings or thoughts about an interaction. Why did they call you? What caused their satisfaction or dissatisfaction? Why did they click through your website but not make a purchase? This is qualitative data, and it gets ...
| ||||||
| See more results | Edit this alert | ||||||
| You have received this email because you have subscribed to Google Alerts. |
Receive this alert as RSS feed |
| Send Feedback |
No comments:
Post a Comment